PD logo-optimize.png

Vidal Sassoon Key Visual Design

Visual Innovation from Scratch

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Task requirement

  • VS China Makeup Water New Products Advertiser Vision

  • Wake up, moisturize

  • In line with the spirit of the brand (fashion advanced)

  • Existing elements: product map

Process / solution

  • Use "water" to embody the surprise of waking up in the morning

  • Splashing water splashes (awake) + water surface (hydraulic)

  • Perfect integration of dynamic/static, splash/black elements and high-end fashion brand personality

VS KV Product Shots-Spray mirror_Black-C

VS KV Product Shots-Spray mirror_White-C

VS KV Product Shots-Spray mirror-Black-B

VS KV Product Shots-Spray mirror-White-B

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110 台北市忠孝東路五段71巷32弄6號1樓

1F. No.6, Aly. 32, Ln. 71, Sec. 5, Zhongxiao E. Rd., Taipei City 110 Taiwan

+886 2 27656230